At the time, the Field interests were concerned about running afoul of the Federal Communications Commission (FCC)'s recent scrutiny of commonly owned multiple media outlets within the same market.
In March 1969, Field entered into an agreement to sell WFLD to New York City-based Metromedia for $10 million. From the fall of 1967 to summer of 1970, WFLD aired the final hour of CBS' Saturday daytime schedule from 12:00 to 1:00 p.m., in lieu of the network's owned-and-operated station WBBM-TV (channel 2). It also broadcast news programming from the Sun-Times/Daily News newsroom. Channel 32 was christened the "Station of Tomorrow" by an April 1966 Sun-Times article because of its innovative technical developments in broadcasting its signal. The station originally operated from studio facilities located within the Marina City complex on State Street. Field Enterprises-owned by heirs of the Marshall Field's department store chain, and publishers of the Chicago Sun-Times and the Chicago Daily News-was the station's majority partner (with a 50% interest) and was responsible for managing WFLD's day-to-day operations they were led by veteran broadcasting executive Sterling C.
#FOX CHICAGO WEATHER LICENSE#
WFLD was founded by a joint venture of the parties that each competed individually for the license and construction permit to operate on UHF channel 32. The station first signed on the air on January 4, 1966, as an independent station. History As an independent station (1966–1986) Field Communications ownership Both stations share studios on North Michigan Avenue in the Chicago Loop, and transmitter facilities atop the Willis Tower. It is owned and operated by the network's Fox Television Stations division alongside Gary, Indiana–licensed MyNetworkTV outlet WPWR-TV (channel 50). WFLD (channel 32) is a television station in Chicago, Illinois, United States, serving as the market's Fox network outlet.
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